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Who We Are

Crystel Research: Ethical, Elaborate and Ebullient Bringing ‘Crystel’

Crystel Research excels at crystallising an abstract idea, working on achieving clarity and brilliance leading to client satisfaction.

Who We Are

We are Crystel Research,focused on being the best among perfectionists of the industry at what we do!

We have been around 8 years in the market research industry and worked with a diverse range of clients who matched our enthusiasm to dig deep for finding valuable insights on market, product/services, competition and of course the target audience.

We respect the kind of opportunities we get that challenge our expertise and propel us towards a clarity sought by our clients. Together we continue to pave the path for mutual growth, beginning with precision in data collection which has been our primary playground, thanks to our forte in finalising our panel specialists for both B2B and B2C.

Our in-house developed technologies allow us to be self dependent and self-assured of the quality we deliver.

Welcome to our world of seeing everything ‘Crystel’ clear!

Let’s grab a coffee and see if we can be of any assistance to you!

What We Do

Crystel Research epitomises the research methodologies, thanks to our core values embraced by a very dedicated and process-oriented team

Customer & Market Understanding

Customers are central to any business. Our job to understand the market and target audience is thus crucial for the success of our clients. To develop products/services that bridge some sort of existing yet unmet gap, these insights form an unshakable base.

New Product Development Research

Similar products can differ in features and functionality along with its perceived value, thus the kind of audience it’s going to be sold. A little research can go a long way; concept testing, value proposition, product testing and pricing research are all set to one goal.

Brand and advertising Research

Now that businesses know their customers and came up with the product/service, the task remains for the potential customers to know about the new product, which brings us to the research pertaining to branding and communication.

Online and Offline fieldwork services

Now, this one is our prime expertise. No project is small or big. Our data collection precision assists the clients to crunch data, driving their key decision-making strategies. A combination of methodologies like expert interviews, neuroscience and CATI do the trick!

Insight Activation

After all the hard work, sometimes making the research to work for the business can be challenging. Thus we assist our clients to put all the insights to work on a way that it drives the business objective the research was initiated in the first place.