Mining Industries Detail

  • Buyers/Consumers/Target Audience: 20%
  • Precious metals panel: 12%
  • Base metals panel: 12%
  • Energy minerals panel: 15%
  • Industrial minerals panel: 12%
  • Mining equipment and services panel: 14%
  • Exploration and development panel: 15%

Market research panels for the mining industry can be broken down into various segments based on different criteria. Here are a few possible ways to categorise such panels:

  • Commodity type: The type of commodity being mined, such as gold, copper, coal, iron ore, or diamonds decide the participants of the panel. Companies can get insights about the needs and preferences of different types of mining operations and the trends in the mining industry.
  • Geographic location:A mining operation project’s geographic location can decide on what taxes, policies, etc would be enforced on the company.Location could be national, regional, or global. The different regulatory environments, market conditions, and cultural factors that impact mining companies in different locations are the key deciding factors.
  • Mining method: The mining method used primarily in the project can decide on the set of questions needed to be answered. These methods could include but not limit to open pit, underground, or dredging.
  • Company size: The mining company could be small, medium, or large, and so vary their different challenges and opportunities.
  • Attitudes and behaviour:Mining practices and sustainability are being debated on a continuous basis now that our atmosphere is showing signs of distress. No wonder such insights are highly sought after and valuable.
  • The professionals dealing with mining of precious metal in one way or the other fall into this panel. Their insights while dealing with all the issues and prospective opportunities in real-time are much sought after. They could be people from mining companies, refiners or bullion dealers.
  • The metals that are used to work upon to make other metals. The professionals could be working directly or indirectly with mining companies, or are expert smelters or metal traders.
  • The workforce involved in mining of minerals used in energy fall in this category. The main stakeholders are mining companies along with the utilities and equipment manufacturers.
  • There are various materials that are mined for various uses in different industries. The various mining companies, processors and distributors of these industrial minerals comprise this panel.
  • The experts dealing with equipment used in mining of the different minerals and stones comprise this panel. They could be working directly with mining technology, drilling equipment, and mining consulting services to contribute to any survey pertaining to this sector.
  • Since mining is more of a science than a business, the role of experts on geography is crucial. These are people involved in or have tie-ups with mineral exploration companies, junior mining companies and also investment banks, because without funding all the R&D is just not possible.

Understand better about the different segments of the mining industry and their unique challenges and opportunities with our customised services to identify target markets, read market trends, and come up with effective marketing strategies.