Energy Industries Detail

  • Buyers/target audience/Consumers/Users: 25%
  • Renewable energy panel: 15%
  • Fossil fuel panel: 12%
  • Energy storage panel: 15%
  • Smart grid and energy management panel: 13%
  • Nuclear energy panel: 5%
  • Energy consulting and services panel: 15%

Market research panels for the energy sector can be broken down into various segments based on different criteria.

Here are a few possible ways to categorise such panels:

The list broadly contains enterprises, retailers and individual customers all of which could be segmented on the basis of following parameters:

  • Energy source: Different types of energy users lead to different trends of the industry. They could be using various types of energy sources, such as oil, gas, coal, nuclear, renewable, or alternative.Their preferences can tell different stories.
  • Demographics:Age, gender, income, education, ethnicity, and geographic location are some of the primary information needed to get granular insights.
  • Industry sectors: Different industries use energy. The list includes transportation, manufacturing, construction, or agriculture. Segmentation like this helps understand the different needs and preferences of energy users in different sectors and how it impacts the economy.
  • Geographic location:Energy users segmented nationally, regionally, or locally would have different perspectives to share. Companies understand the different energy needs and preferences in different areas and markets through such segmentation.
  • Attitudes and behaviour:Energy consumption and conservation is driven by different attitudes and behaviour. Knowing about it would highlight the current concerns and usage of energy.
  • The energy has to be evolved according to the current times, the times that are known for polluted environment, stressed resources and innovation that can help address these issues to some extent. The experts like renewable energy producers, manufacturers of renewable energy equipment and people from installation companies form this panel focusing on renewable energy.
  • The traditional fuel for energy has become expensive over the years while contributing more to the pollution through vehicles and industries. Still, their role and importance has to be studied to bring up newer ways to create sustainable alternatives. This is where experts from upstream and downstream companies, equipment manufacturers and service providers are held vital for market research studies focusing on fossil fuels.
  • The stored energy is used in versatile ways. These are also making individuals and companies to think of newer ways to use it. So, the key insights from battery manufacturers, energy storage integrators and professionals in the companies involved in demand response and load management is valued; and these are the panellists we target.
  • The professionals working to better manage energy and use better later form or panel which includes energy efficiency solution providers, utilities providers, software providers and hardware manufacturers.
  • Since the rise of nuclear energy for uses like producing electricity, a panel comprising experts like nuclear power plants officials, fuel manufacturers and technology providers are crucial for predictions on how our future would be when power is used for good, and what are the areas that could make the best of this clean energy.
  • A lot is going in the energy industry and companies are eager to experiment and research more into it and hire experts, pundits and top professionals. They could be into consulting services, engineering service and project development. Our panels have these bright people to guide you into your quest to deep dive for insights you seek.

These are just a few possible ways to segment market research panels for the energy sector. The clearer the research objectives are, the better insights the company gets.

By breaking up the energy sector into these panels, you can gain a deeper understanding of the different segments and their unique challenges and opportunities. This can help you identify target markets, assess market trends, and develop effective marketing strategies.